Profit and Loss (P&L) Management Basics and Best Practices

Learn how to interpret financial statements to manage your business most effectively.
Financial Management

Format          50 Minute Lesson
Chapters       6
Skill Level     New to Topic
Audience      C-Suite
Includes       Access for 1 year. Stream on all devices.

Course Description

In this lesson, CareerCraft Group and ExecSense examine the fundamentals of profit and loss, one of the most important responsibilities of any executive. Take the 50 minutes to learn how to differentiate profit and loss from cash flow, understand depreciation, and dial down costs to gain more profit.

This 6-chapter lesson is led by finance expert, Laura Smith Dunaief (Principal – CareerCraft Group), and focuses on the fundamentals and intricate details of P&L management.

In this 50-minute session, you will learn:

  • Why profit and loss management is important to your business’ financial success, update your knowledge on Profit and Loss Reports so you can understand the impact of key indicators on your company’s balance sheet
  • Everything you need to know about income measurement through a comprehensive breakdown beginning with operating cycles and accounting time periods, and concluding with examples of cash- and accrual-based processes
  • How to properly recognize revenue from contracts with customers, establish realistic depreciation frameworks, and recognize and rectify the differences between net income and cash flow
  • Why net income reporting is an ethically complex task; examples of the dangers of unethical revenue recognition (Enron), expense recognition (WorldCom), and depreciation (Waste Management) practices
  • How to evaluate trends and financial indicators by identifying patterns and their causes, and use those evaluations to make key decisions about market share, technology, product development, and more

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ExecSense Speaker


Laura Smith Dunaief
Principal, CareerCraft Group

Expertise: Accounting, Capital Markets, Equities, Fixed Income, Mutual Funds, Consultative Selling, Coaching

Laura is a Principal of CareerCraft Group – a consultancy that develops and facilitates custom training solutions on financial, leadership, management and communication topics – and is also a course instructor at the New York Institute of Finance.

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The owner of CareerCraft, Laura partners with organizations to design, manage, and implement organizational training strategies and programs. Since 2003, she has worked extensively with international and domestic private banks, investment banks, mutual funds, and regulators, developing and facilitating custom programs to address a wide array of organizational needs. She has certifications from DDI and Achieve Global, and she is a Master Trainer for the Certified Professional in Training Management (CPTM) program, which she helped develop for Training Industry, Inc.

A member of the Advisory Board to the CLO Institute, Laura works with the CLO Institute to develop key business competencies among training leaders, thereby enhancing the reputation and relevance of training and development professionals in the business world.

Prior to starting her consultancy in 2003, Laura spent 20 years managing sales, operations, service, trading and training organizations in the financial services industry.

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What Customers Are Saying

Well organized, well articulated, and easy to follow...the lesson I attended was the best virtual learning experience I've had in quite some time.

Brian K. MooreInternal Communications Director, Houghton Mifflin Harcourt

Dynamic, up-to-date resource.

Tina FergusonBusiness Owner, Tina & Co.

...convenient and on-point. A notification in my inbox one day, the next day I am listening to an intelligent discussion on a very relevant subject.

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Concise and to-the-point information presented by experts in the subject matter discussed.

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