What to Know About Expanding Your Business into China and Avoiding Common Pitfalls

Examine the cultural intricacies, business etiquette, and organizational complexities of successfully entering the Chinese marketplace.
Growth / Overseas Expansion

CEO Expanding China Execsense

Format          60 Minute Lesson
Chapters       7
Skill Level     New to Topic
Audience      CEO / President / Managing Director / Managing Partner
Includes       Access for 1 year. Stream on all devices.

Course Description

In this lesson, ExecSense and expert, David Nour (CEO – The Nour Group), examine the cultural intricacies, business etiquette, and organizational complexities of successfully entering the Chinese marketplace.

In this 60-minute session, you will learn:

  • Everything a CEO needs to know about forecasting growth, rules for doing business in China, and the challenges of operating business in such a distinctively different culture
  • Tips and techniques to developing a global strategy and building a solid, sustainable organizational architecture
  • A checklist for analyzing whether or not your business is ready for expansion into China
  • Case studies of like-minded CEOs who have initiated American-Chinese business relationships, plus the most commonly asked questions about expanding into international territories

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ExecSense Speaker

David Nour
CEO, The Nour Group
Growth Strategy

ExecSense_David Nour

David Nour is a growth strategist, thought leader and global keynote speaker on Relationship Economics®, the concept of the quantifiable value of business relationships.

View More

David has pioneered the phenomenon that relationships are the greatest off balance sheet asset any organization possesses, large and small, public and private. He is a popular speaker and delivers over 50 global keynotes a year explaining the hidden assets of relationships, and the art and science of investing in them.

He is CEO of The Nour Group, Inc., a consulting firm that advises top global leaders and boards of corporations, associations and academic forums on disruptive innovations to fuel their growth. The Nour Group, Inc., has worked with leading global companies such as Disney, Cisco Systems, Deloitte Consulting, Hilton Worldwide, HP, IBM and more. As a speaker, Nour examines business relationships, social and mobile disruptive technologies and adaptive innovation. His keynotes have been heard at top industry summits like Microsoft Worldwide Partner Conference, IBM Smarter Commerce Global Summit and Marriott Annual GM Conference, among others.

His insights on driving growth through unique return on strategic relationships have been featured in top outlets like The Wall Street Journal, The New York Times, Fast Company, Mashable, CNBC, and Entrepreneur magazine.

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