How to Recover from an Expensive Forecasting Error as Chief Financial Officer

Learn how to recover from a bad quarter or year by analyzing what went wrong; then preparing for the future.
Financial Management / Marketing

CFO Forecasting Error Execsense

Format          40 Minute Lesson
Chapters       5
Skill Level     New to Topic
Audience      CFO
Includes       Access for 1 year. Stream on all devices.

Course Description

In 2014, a billion-dollar forecasting error cost multiple Walgreen executives their jobs and jeopardized the company’s relationship with investors. Can a business recover from such a massive forecasting mistake? In this lesson, ExecSense examines how you as CFO can ensure your projections aren’t devastatingly imprecise and what to do when your numbers don’t work out as expected. Take the 40 minutes to view this webcast to learn to recognize negative forecasts and adjust.

This lesson is led by an expert on this topic, Chris Benjamin (CFO – Rogue CFO), and focuses on minimizing the impact of improper financial projections and sustaining your business in the face of quarterly or annual losses.

In this 40-minute session, you will learn:

  • How to understand where your financial forecasting went wrong in 2015, how it impacted your year, and how to apply your findings to a recovery strategy in 2016
  • The most important tips and techniques for developing an effective recovery plan with your CEO and executive team members
  • Best practices for communicating negative financial data to your employees and how to keep your workforce inspired even when your company’s economic state is less than ideal
  • How to prevent forecasting mistakes from happening again in the new year by revising your approach to financial projections and being aware of early indicators of potential errors
  • Case studies of like-minded CFOs who’ve suffered through financial forecasting errors, adjusted, and recovered quickly, setting their companies back on the path to growth

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ExecSense Speaker

Chris Benjamin
CFO, Rogue CFO
Financial Management


Chris Benjamin brings 18 years of experience from over 100 entrepreneurial and growth stage companies. He provides support and expertise to both privately held companies seeking to rapidly expand, and companies who are on track to go public or are already trading.

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Industry veteran Chris Benjamin has spent the last decade working exclusively with growth stage companies as an outsourced CFO. Realizing there was a need for C-level talent in early stage companies who might not necessarily need a full time CFO, Chris left the public company corporate world and began his own entrepreneurial venture focusing on providing the CFO level of service on a part-time basis.

Having worked in multiple industries at different stages, Chris is able to bring a diverse skill set from general accounting, budgeting, forecasting, pricing models to Securities & Exchange Commission filings and facilitating audits.

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*Standard subscriptions are limited to lessons for a specific role, such as CEO, CFO, COO, General Counsel, HR Executive, CMO, CIO and CTO.
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What Customers Are Saying

Well organized, well articulated, and easy to follow...the lesson I attended was the best virtual learning experience I've had in quite some time.

Brian K. MooreInternal Communications Director, Houghton Mifflin Harcourt

Dynamic, up-to-date resource.

Tina FergusonBusiness Owner, Tina & Co.

...convenient and on-point. A notification in my inbox one day, the next day I am listening to an intelligent discussion on a very relevant subject.

Meghan WulffAmazon Prime

Concise and to-the-point information presented by experts in the subject matter discussed.

John W. JohnsonII Partner, Christian & Small LLP


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